Digital Marketing Manager

The Benefits:

• Newly created role- make it your own!
• Global healthcare leader
• Buoyant industry
• Varied portfolios, multiple channels
• Full strategic ownership of e-commerce & digital activities
• Expand D2C capabilities
• Develop B2B websites, social & eDM programs
• Own external agency activity
• Partner with global stakeholders
• Collaborative, creative team
• Flexible working arrangements
• Attractive salary circa $170k plus super, bonus

 

The Company:

Established over 70 years ago, this global business' name is synonymous with innovation and quality. They are driven to positively impact health and are motivated to develop the latest advances across multiple portfolios.

Due to an impressive growth trajectory this newly created role has opened up in the Marketing division.




The Role:

Reporting to the Business Unit Director, this newly created role is crucial to the business's ambitious growth plans and involves innovating, developing & driving future Digital & E-commerce business opportunities from delivering websites, social media campaigns, eDMs and

Key Responsibilities include:
 

• Develop digital strategies across multiple platforms (paid/unpaid)
• Partner with Brand teams ensuring digital brand plans are implemented consistently
• Act as SME to team (local & abroad), ensuring high ROI
• Partner with key retailers on digital opportunities & activations
• Ongoing SEO/SEM optimisation
• Develop solid understanding of target audience’s online journey & path to purchase
• Develop e-commerce focused collateral
• Conduct post promotional analysis

 

Your Skills & Background:

• Digital marketing expertise ideally from FMCG/Consumer Health industries
• Displayed B2C & B2B marketing expertise
• Superior analytics capabilities
• Displayed expertise building brands in a digital environment
• Experience executing content strategies
• Proven ability to partner with cross functional team members
• Superior Project Management capabilities
• Solutions focusses, innovative approach
• Passion for mentoring more junior team members
• Strong communication/influencing skills

How to Apply:
Click apply or contact Marion Ludeking, Specialist Manager on mludeking@hpgconnect.com for a confidential discussion.



 
About us
Healthcare Professionals Group recruits all positions, at all levels, into Biotechnology, Medical Devices, Pharmaceutical and Scientific companies. For more Pharmaceutical or Medical related job opportunities visit www.hpgconnect.com