Digital Marketing Lead

About the company

Our client is one of Australia's fastest growing Australian pharmaceutical companies. A company that develops, manufactures and markets products to treat and prevent serious human medical conditions. With expanding operations on every continent, our client is rapidly becoming recognised for a progressive approach, flexible business model and exceptional people.


About the opportunity

Due to company growth, in this newly created position, as the Digital Marketing Lead, you will take the lead to drive the company's digital marketing, multi-channel and omnichannel strategy in order to increase brand awareness, as well as patient and customer engagement.

Taking a pro-active approach, you will work closely with a team of experienced Brand Managers and cross-functionally with medical colleagues, in order to drive digital planning and implementation as well as develop and improve digital content within the market channels.

This position will suit a professional who displays a broad understanding and applications within digital marketing, and will thrive on develop Digital Capability within the organisation, whilst keeping aligned to government and industry compliance.


Skills and Experience - Must demonstrate:

• Breadth and depth of digital Marketing experience within a regulated industry (e.g. Pharmaceutical, Food, Tobacco)
• Proven successes in building a Digital Marketing, multi-channel and omnichannel strategies and platforms
• Strong exposure and knowledge of Content Marketing, CRM and/or eCommerce
• Sound knowledge / ability to understand drivers of pharmaceutical / healthcare industry
• Strong Market Research skills
• Analytical with Return of Investment / Commercially driven
• Superior stakeholder management skills, with high degree of communication skills
• A degree/qualification in marketing or equivalent

Why this opportunity is right for you?

The ideal professional will be a strategic thinker and a digital expert. You will be seen as a thought leader, an expert resource and adviser to management and brand teams. Equally, you will present a solid track record of achievement in Marketing using digital/multi-channels and a clear understanding of the Healthcare environment from an industry and customer point of view.


NB: Australian working rights required. Sponsorship is not on offer.



How to Apply
Click apply or contact Natalia Fiocca, Specialist Manager on 03 9938 7104 for a confidential discussion.


About us
Healthcare Professionals Group. Recruiting all positions, at all levels, into biotechnology, medical devices, pharmaceutical and scientific companies. visit www.hpgconnect.com

( SK915102A )