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How To Attract AND Retain Top Talent In Your Business

Insights for Creating a Workplace that Attracts and Retains Top Talent

In today's competitive job market, attracting and retaining top talent is crucial for the success of any organisation. As a scientific recruiter at HPG, I've gathered key insights on how to create a workplace that not only draws in top talent but also keeps them engaged and committed to the organisation's goals.

Learning Opportunities

- Providing learning opportunities is essential for attracting candidates who are looking to upskill or develop professionally.
- Offering industry research courses, seminars, and training programs allows employees to enhance their skill set and progress as leaders within their industry.

Diverse Candidate Expectations

- Recognise that candidates have diverse expectations based on their experience level and individual preferences.
- Conduct individual conversations to understand each candidate's needs regarding culture fit, career opportunities, work-life balance, and long-term career development.

Generational Changes

- Acknowledge the differing priorities of seasoned professionals and entry-level professionals.
- Seasoned professionals may prioritize leadership roles, managing teams, and career advancement, while newcomers seek mentorship, training, and development opportunities.

Parental Leave Opportunities

- Support parents returning to the workforce by integrating flexibility programs, upscaling initiatives, and training programs.
- Demonstrating support for work-life balance and facilitating the reintegration process can significantly enhance employee satisfaction and loyalty.

Years of Experience versus Lived Experience

- Recognise the value of lived experience beyond years of professional experience.
- Candidates from smaller organizations may have diverse responsibilities and achievements not evident on their resumes, highlighting the importance of thorough conversations during recruitment.

Technology and Environmental Awareness

- Embrace technology and environmental awareness to attract candidates who value innovation and sustainability.
- By aligning with these principles, organizations foster a sense of community and position themselves for long-term success.


Creating a workplace that attracts and retains top talent requires a multifaceted approach that considers diverse candidate expectations, learning opportunities, and support for work-life balance. By understanding the evolving needs of employees and aligning with values such as innovation and sustainability, organisations can build a thriving community of skilled professionals dedicated to achieving shared success.

For recruitment support or advice, feel free to contact Tamara.

N: 02 8877 8775
E: telhusseini@hpgconnect.com